Behind every glamorously gowned actress is an equally fabulous fashion designer. Hollywoods Golden Age was filled with dynamic fashion duos.Some designerstar collaborations have achieved legendary statusAudrey Hepburn had Givenchy, Bette Davis had OrryKelly, Greta Garbo had Adrian and Rita Hayworth had Jean Louis. It was just another part of the studio system, where both designer and star were under contract to a particular studio. Rita was Columbia Pictures biggest moneymaker and Parisian designer Jean Louis was, in 1944, their new Chief Designer.That same year he would begin creating the gowns for his first Hayworth film,Tonight and Every Night. They would go on to work together on nine more films in which he became an essential ingredient in the formula that created the Rita Hayworth image. In legendary fashion partnerships like theirs, the designer seemed to have a special rapport with the particular star.They knew the actress body and knew how to hide any imperfections while accentuating their best features. Jean Louis did this for Rita, and his creations helped transform this shy girl who preferred wearing jeans and sweaters into one of Hollywoods original goddesses of glamour.

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